9m88 Drops Video For ”Whatchu Gonna…?”

Taiwanese R&B singer, actress, and creative artist 9m88 (pronounced “Jo-m-Baba”) shared the soulful single + video “Whatchu Gonna…?” from her newly announced sophomore album 9m88 Radio, out August 8 via her label Jazz Baby Co. and Waves Collective. Produced by Rainbow Chan (AUS), the track’s jazzed-out production smoothly slides under 9m88’s silky R&B vocals as she croons over a break up, letting go of her past to begin again. “The song’s talking about organizing and tidying up a house to let go of a previous relationship. After a break up, I needed to take control back, and I didn’t want to feel like a mess anymore. It’s a goodbye song to an old lover and to my past,” 9m88 explains.

A gorgeous, artfully styled music video directed by Candice Lo is paired with the intimate song, complete with colorful sets and stylistic dancing as 9m88 packs away her old relationship with the help of her friends.

Crafted in collaboration with an international roster of musicians and producers like Oddisee (USA), Arthur Moon (USA), Silas Short (USA), StarRo (Japan), SUMIN (South Korea), and more, 9m88 Radio floats between genres, as if switching channels between different radio stations. With themes of relationship struggles, internal doubt, self-expectations, and growing in your career, the album digs deep into the psyche of a young woman in the modern world. “This is a journey of tidying up my bedroom, healing my inner shadows, and returning to one’s own-being,”9m88 says.

Photo Courtesy: Jac Chung Wan