MY IDEA Share New Single “Breathe You”

My Idea, the New York duo comprised of best friends Lily Konigsberg (Palberta) and Nate Amos (Water From Your Eyes) share a video for “Breathe You,” the final single, and one of the most engaging songs from their anticipated debut album CRY MFER (Hardly Art), out April 22nd. The video was directed by Amos’s Water From Your Eyes bandmate Rachel Brown.

“‘Breathe You’ was never really intended to be on the album. I made the hook/beat in the middle of a night when I was unable to sleep and sent it to Lily as a sort of ‘check out how ridiculous this is’ joke; she recorded the verses and sent it back within a day. This was during a really difficult time for both of us and we were processing our emotions in very different ways – I buried my sadness inside of humor and Lily wore hers on her sleeve,” says Amos. “After it was finished we both forgot about it for months, eventually adding it to the album at the request of a few trusted friends. In spite of the absurdity of the song at a basic level it ended up being as honest and accurate as anything we’ve made, and it took us months to realize that. Usually I hand off my vocal parts to Lily, but this is one of a few moments where my demo vocals remain in the final cut. We are both really really proud of this song. It is not particularly easy for either of us to listen to but we hope that you (!) like it and find some consolation in it (whatever you may be dealing with at this time).”

​​The closer you are to someone, the crueler you can treat them, but if they love you, they’re inclined to forgive you. Lily Konigsberg and Nate Amos forgive each other now, but they were in a bad way when they recorded CRY MFER — which is not to say their debut album is some kind of sonic bum out. CRY MFER proves you can still make pop music while spiraling, as evidenced by the existence of “Breathe You,” a bop all about fucking that Nate constructed while “high as shit in my room making fun of Justin Bieber,” the vocals of which Lily tracked while “blindly sad” and “genuinely devastated.” 

They’re best friends now, and they were best friends when they recorded CRY MFER last year, but they didn’t know that yet. (“We definitely were like, oh, maybe we’re in love?” Lily recalls; it was a confusing time.) CRY MFER is the sound of two people figuring out what they mean to one another “in the midst of,” quoth Nate, “a bunch of other chaos,” up to and including being drunk as skunks; when listening to the album, Nate can “smell” the aforementioned chaos. “Thank God we’re not those people [anymore],” Lily, with the clarity of newfound sobriety, marvels. 

When not using the other party as an emotional punching bag, Nate and Lily used one another as a creative filter and sounding board — pushing, prodding and challenging themselves to “mess with different sounds,” harkening to, Nate says, “songwriting duos who seem to have their own language that other people don’t quite understand.” In life, as in art, they share a language, a hive mind, finishing each other’s sentences while lounging on Lily’s parents’ couch in the Hudson Valley. (Lily recently moved back to her hometown of Hudson in order to “get her life together;” it’s “definitely working,” she says.)

The album, while permeated with lyrics about lying and crying and, well, hurting the one you love, has a palpable sense of humor and self-awareness, a testament to “rolling your eyes at something while acknowledging that it’s also still kicking your ass,” says Nate. 

It’s a reaction against the self-seriousness that runs rampant throughout indie music, which comes as no surprise when you learn the duo originally wanted to call themselves The Grammys (Why? Because when the two of them started working together, “we were like, we’re gonna get a Grammy,” Lily says). They aren’t ashamed to admit they listen to Ariana Grande and Justin Bieber, in much the same way they aren’t ashamed to use a vocoder or lyrically play the heel.