Today, Apollo Brown & Philmore Greene release the new song and video “Steep Life.”  The video was shot by director Will Gates in Chicago where Philmore’s story takes place. The track is off the duo’s new album Cost Of Living, which is set to be released on November 15, 2022.

Cost of Living is an album full of authenticity that can’t be faked. These are songs that betray the scar tissue. Contemplative fire. Verité films of the westside of Chicago. It’s this noirish part of town that nourished Greene and gave him nightmares. The place where he saw his first dead body in his early teens, where he lost his brother to the street violence only a few years later, and where he turned to the pad, pen and microphone as a refuge and way to share his hard-fought wisdom.

The themes are nothing less than life and death. A lifestyle of endemic poverty, opportunities denied and dreams deferred. With a roll of the dice you can receive death, prison, or a path out. As the scratched vocals of Common echo on the hook to “Steep Life:” “rappers and hoopers, we strive to be like.” Greene is all too aware of reality. Like the former Common Sense before him, he has created a canon of morals and integrity that eschews sanctimony. The testimony of someone who has seen dope runners and villains, broken passions and cold-blooded betrayals, the consequences that can befall you in the concrete jungle if you’re not careful (or even if you are).