Les Savy Fav returns today to share their next single from upcoming LP OUI, LSF, due out May 10th. “World Got Great” is a guitar-driven anthem, that comes paired with a delightfully animated music video. The track is sing-along inducing, and the video, directed by Emmy-award winning Jimbo Matison, leaves you smiling, because who but Les Savy Fav would defeat world-ending monsters with tickle fights and flower power?
“Everything is so computer generated now, nothing seems sincere”, remarks Matison. “I wanted raw materials and simple ideas to do the talking. We also wanted to have a good time while making this, so why not get back to 1st grader basics? Can we make a video with cardboard, crayons, and a phone? Hell yeah, we can.”
“Did we buy a $4.99 bubble machine at the dollar store? Yeah, it lasted for about 30 minutes which was just enough time to shoot what was needed. That thing pumped mad bubbles while it worked,” he continues. “Can you see cat hair on the closeups? Absolutely. We are a little embarrassed by that, but hey, Skipper is a rad cat and we love him. The finale may look familiar as Fruity Pebbles were used as the color scheme. It’s a vibrant colored cardboard explosion. Does this video look ‘out of the box’? No. Is it boring? No. Mission accomplished.”
LES SAVY FAV LIVE
May 16 – Brooklyn, NY – Music Hall of Williamsburg
May 24 – Dublin, IRE – Whelans
May 25 – Leeds, UK – Brudenell Social Club
May 26 – South Derbyshire, UK – Bearded Theory
May 28 – Barcelona, ESP – Primavera Sound
June 28 – Washington, DC – Black Cat
June 29 – Philadelphia, PA – Union Transfer
June 30 – Somerville, MA – Arts at the Armory
July 12 – Portland, OR – Revolution Hall
July 13 – Seattle, WA – Day in Day Out
July 21 – Chicago, IL – Pitchfork Music Festival
Aug 3 – Katowice, PL – OFF Festival
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